UNION COUTURE CELEBRATES 12 YEARS OF LUXURY BRIDAL WITH 22 INTERNATIONAL DESIGNERS AT NEW YORK LUXURY BRIDAL FASHION WEEK
October 13–15, 2026 | The Towers at Lotte New York Palace | New York, NY
Buyer & Media Registration Now Open
NEW YORK, NY — Union Couture returns for New York Bridal Fashion Week October 13–15, 2026, celebrating its 12th year of connecting international luxury bridal designers with U.S. retail buyers. This October, 21 designers will present their newest collections at The Towers at Lotte New York Palace in the heart of Manhattan.
The curated, appointment-based market will bring together established couture houses, independent ateliers and emerging designers representing a diverse range of international design traditions, including Italy, Spain, Lebanon, Romania, Mexico, Canada, Australia, Turkey, UK and the United States.
For 12 years, Union Couture has built its market around a simple philosophy: create meaningful connections between exceptional designers and the retailers looking for something different.
A DIFFERENT KIND OF BRIDAL MARKET
Luxury bridal is changing.
Today's bride has unprecedented access to international fashion. She discovers designers from Barcelona, Beirut, Milan, Mexico City, New York and beyond long before she walks into a bridal salon.
For luxury retailers, that creates a new imperative:
How do you offer a bride something she cannot find everywhere else?
Union Couture's Bridal Market is designed around that question.
Rather than focusing on volume, the market emphasizes discovery, curation, craftsmanship and direct designer-to-retailer relationships. Designers present their collections through private appointments at The Towers at Lotte New York Palace, creating an environment where retailers can experience collections, meet designers and identify brands that can bring a distinctive point of view to their stores.
22 INTERNATIONAL DESIGNERS
The October 2026 roster represents a diverse cross-section of contemporary luxury bridal:
Marmar Halim · Gemy Maalouf · Robert Bullock Bride · Valentini Spose · Marco & María · Sophie et Voilà · The 2nd Skin Co. · Yolancris · Cortana · John Paul Ataker · Isabel Sanchis · Renee Cafaro Atelier · Maria Pia · Jesús Peiró · Blanche Bridal · Saiid Kobeisy · Michela Ferriero · Divine Atelier · Guardiola Bridal · Débh Herrera· Halfpenny London · Lea-Ann Belter
The international roster includes several particularly notable stories.
Michela Ferriero, from Italy, holds the Guinness World Record for the most embroidered wedding dress, while every gown is handcrafted in Italy using the house's proprietary Certified Michela Ferriero Fit.
Saiid Kobeisy, founded in Beirut, has grown into an international couture house with more than 130 points of sale worldwide.
Isabel Sanchis, founded in Valencia in 1990, is now represented in more than 40 countries, bringing Spanish couture craftsmanship to a global luxury market.
Jesús Peiró, founded in Barcelona in 1988, was the first bridal label to receive the Origen Español Certificado, recognizing its commitment to Spanish production and craftsmanship.
Renee Cafaro Atelier, based in New York City, brings a progressive approach to luxury bridal centered on inclusive luxury, ethical local production and self-expression. Designer and former magazine editor Renee Cafaro's work has appeared at the 2023 Oscars and BAFTAs, as well as on Good Morning America, RuPaul's Drag Race UK and Watch What Happens Live.
And this October, Débh Herrera will make its U.S. market debut through Union Couture. Founded in Mexico City in 2016, the brand combines more than two decades of international fashion experience and training in Mexico, Milan and Paris with French atelier precision, sculptural architecture and intricate hand embroidery.
The roster also represents a wide range of design philosophies—from Spanish architectural minimalism and Italian couture to Lebanese embellishment, Mexican atelier craftsmanship, Romanian fine-art influences, Canadian bridal heritage and New York bespoke design.
WHY THIS OCTOBER MARKET MATTERS
For luxury bridal retailers, the most valuable discovery may not be another recognizable name.
It may be the designer their competitors haven't discovered yet.
That is increasingly important in a bridal market where consumers can see collections from around the world online and where differentiation, exclusivity and a strong point of view are becoming increasingly valuable to luxury retailers.
Union Couture's Bridal Market provides a concentrated opportunity to discover designers at different stages of international growth—from established houses with global distribution to emerging brands entering the U.S. market for the first time.
For international designers, the market provides direct access to U.S. bridal retailers without requiring a permanent New York showroom.
For retailers, it offers the opportunity to discover collections that can help define the identity of their stores and give their brides access to something genuinely distinctive.
CELEBRATING 12 YEARS OF INTERNATIONAL CONNECTION
Union Couture's 12-year history is ultimately a story about connection.
Over the past twelve years, the market has created a bridge between international luxury designers and the U.S. bridal retail community, bringing together creative perspectives that might otherwise remain separated by geography.
That remains the purpose of the October market: To make international luxury bridal design more accessible to the retailers who are looking for it.
OCTOBER 2026 MARKET
UNION COUTURE
New York Luxury Bridal Fashion Week
October 13–15, 2026The Towers at Lotte New York Palace455 Madison AvenueNew York, NY
BUYER REGISTRATION IS NOW OPEN.
Qualified bridal retailers are encouraged to register in advance and schedule appointments with participating designers.
MEDIA PREVIEW & PRESS WALK-THROUGH
Thursday, October 15, 2026 | 9:00–11:00 AM
Union Couture welcomes members of the press and qualified fashion media to a dedicated Media Press Walk-Through on Thursday, October 15 from 9:00–11:00 AM at The Towers at Lotte New York Palace.
The media preview will provide an opportunity to:
Tour the October market
Preview participating collections
Meet designers and designer representatives
Photograph collections and details
Gather information for editorial coverage
Discover emerging and established international voices in luxury bridal
With 21 participating designers representing a wide range of international design perspectives, the media preview offers an opportunity to experience the breadth of contemporary luxury bridal in one location.
MEDIA REGISTRATION IS REQUIRED.
Media Press Walk-ThroughThursday, October 15, 20269:00–11:00 AMThe Towers at Lotte New York Palace455 Madison AvenueNew York, NY
ABOUT UNION COUTURE
For 12 years, Union Couture has connected luxury bridal designers with discerning retail buyers during New York Luxury Bridal Fashion Week.
Built around quality, discovery, community and international design, Union Couture provides an elevated market environment for established luxury houses and emerging designers alike.
Union CoutureNew York, NY www.unionsquarecouture.com
