New York Bridal Fashion Week

JESUS PEIRO

See the newest JESUS PEIRO bridal collection at Union Couture during New York Bridal Fashion Week, October 13–15, 2026, at the Lotte New York Palace. Qualified retailers can reserve a private appointment to experience the Spanish house’s exceptional construction, beautiful fabrics and balance of timeless and fashion-forward design.

MADE IN SPAIN · RETAIL $4,000–$8,000

Book a Buyer Appointment

Contact JESUS PEIRO

Not registered for Union Couture? Register here.

Jesus Peiro satin wedding gown presented at Union Couture’s New York Bridal Fashion Week market

Jesus Peiro wedding dress from the October 2026 Union Couture bridal market

Jesus Peiro drop waist bridal gown at Union Couture in New York

Jesus Peiro fitted wedding dress shown during New York Bridal Fashion Week 2026

WHEN
October 13–15, 2026

WHERE
The Lotte New York Palace Hotel

FOR
Bridal Boutique Owners & Buyers

Visit JESUS PEIRO at Union Couture

Experience the collection privately at Union Couture during New York Bridal Fashion Week.
Qualified, registered retail buyers are welcome to walk in and explore the collection throughout market.
Prefer a dedicated time with the designer? Book your buyer appointment below.

Media, photographers and other industry professionals may request access through the Non-Buyer Request Form.

The Architecture of Minimal Luxury

JESUS PEIRO gowns are celebrated for clean lines, geometric sophistication and a structural weightlessness that balances grand volume with ethereal movement. By blending historic haute couture techniques with state-of-the-art precision technology, every piece is conceived directly on the mannequin and completed with rigorous hand-finishing.

For luxury buyers and high-end boutiques, JESUS PEIRO delivers pure European craftsmanship, impeccable fit and a clearly defined brand identity.

Black and white photo of a woman with long dark hair wearing a sleeveless, V-neck gown, standing beside a wall with a shadow cast at an angle. She is looking away from the camera, appearing contemplative.

Why Buyers Should See JESUS PEIRO at New York Bridal Fashion Week

Established Bridal Heritage

Founded in 1988, JESUS PEIRO is a Spanish heritage house dedicated to the modern bride and led by Creative Director Merche Segarra since 2003.

Made-to-Order Production

The house rejects mass production in favor of a conscious, made-to-order philosophy that eliminates unnecessary stock waste.

Couture Technique and Precision

Historic haute couture methods are combined with modern precision technology. Each gown is conceived directly on the mannequin and completed with rigorous hand-finishing.

Certified Spanish Craftsmanship

Every gown is designed and meticulously handcrafted in the brand’s Viladecans, Barcelona workshops. JESUS PEIRO was the first bridal brand to receive the Origen Español Certificado.

A Distinctive Design Identity

Clean lines, geometric sophistication and structurally weightless silhouettes give the collection a recognizable point of view, balancing dramatic volume with ethereal movement.

Established International Presence

JESUS PEIRO is represented by high-end boutiques in more than 20 countries, giving retailers the confidence of an established global brand.

JESUS PEIRO at New York Bridal Fashion Week 2026

Jesus Peiro at New York Bridal Market. A woman in a white wedding dress standing outdoors in front of a building with ornate columns and open doors, bathed in warm sunlight.

Jesus Peiro at New York Bridal Market. A woman with long brown hair wearing a white gown with a high neck, large earrings, and a back button detail is posing indoors with a neutral-colored wall in the background.

Jesus Peiro at New York Bridal Market. A woman in a white dress standing inside a room near open windows with green trees outside.

Jesus Peiro at New York Bridal Market. A woman in an off-the-shoulder white dress with wavy brown hair and floral earrings standing against a cream-colored wall.

A woman in a white elegant dress standing in front of a mirror. Her reflection shows her face and upper body. The dress has a high neckline with a keyhole cutout. She is wearing drop earrings and has her hair styled in an updo. The background shows a

Jesus Peiro at New York Bridal Market. A smiling woman in a white wedding dress and veil standing outdoors near greenery, looking to her right.

Jesus Peiro at New York Bridal Market. A woman in a cream-colored, high-neck gown with pleats is standing outdoors on a brick patio near a pool, surrounded by trees with yellow and green leaves, under a partly cloudy sky.

Jesus Peiro at New York Bridal Market. A woman in a white wedding dress with lace sleeves standing outside in front of a large, elegant building with multiple windows and white shutters.

Jesus Peiro at New York Bridal Market. Woman in a white formal gown standing in a room with wood flooring, posing with her hands in her pockets and looking at the camera.

Jesus Peiro at New York Bridal Market. A smiling woman in a white strapless dress with a large bow on the front, wearing large, ornate earrings, standing on a porch next to a balustrade.

Jesus Peiro at New York Bridal Market. A woman in a white, beaded, high-neck dress with a sleeveless design, wearing long, dangling earrings, standing in a warmly lit room with cream-colored walls.

Jesus Peiro at New York Bridal Market. A woman in a white dress standing outdoors near classical columns, smiling with curly brown hair and statement earrings.

Group of women in white dresses standing together indoors, some wearing earrings and glasses, posing for a photo.

MEET THE CREATIVE DIRECTOR

Merche Segarra

Born into a family immersed in the arts, Creative Director Merche Segarra’s pathway to fashion was shaped by a lifelong connection to design and aesthetics. She earned degrees in Fine Arts and Fashion Design in Barcelona before completing an advanced technical master’s degree in Milan.

For over two decades, Segarra has been the driving force behind the brand’s signature “updated classical” aesthetic, using a collaborative, materials-driven design process often sparked by the movement of fabric or contemporary architecture.

See more at https://www.jesuspeiro.com/en/